MakInG The hEart Of iT aLl sHiNe aGain!


HomE STagIng | ReDesiGn | OhiO LoVe

We at Rough Diamond are on a mission
to make Ohioans proud of their home(s). 

Who We Are

We love Ohio and are awfully proud of our roots there.
​We want others to feel that too, starting with how they feel when they walk in the door of their own house. 

WhY We Care

You know that feeling when you walk in a room you love...one that makes you smile and relax because it feels just like you? 

If not, we are the people to make it happen. We use our unique skillsets and passion to create the perfect design for you. Whether you need to sell your home or you want to stay in it forever, we'll make you feel great about it with a budget you're comfortable with. And when we're done, you won't be able to resist a toothy grin and a serious dose of pride.  

How we Make it Happen

Hello, friend!


Thank you for visiting! We love having you here. :) 

I have a question. 

Are you in love with your home? 

I mean...you spend a huge part of your life there. It's your haven, your safe space...your little piece of the world. You may not feel that way yet, but I really believe it's important that you do. Making your home feel like your corner of the world, an expression of what makes you happy and content

...well, that's our magic. 

But I have another question. 

Are you proud of where you live?

The rich culture, incredible history, gorgeous natural features, impressive academic achievements and institutions, the world-class food and drink....but most of all the beautiful, down-to-earth, hardworking people of Ohio are all reasons to be so, so proud. In case you hadn't noticed, we're pretty into Ohio. We want you to be too!

I'm Amy Vartenuk, the founder and commander-in-chief at Rough Diamond. Mind if I tell you a story about how I got here? 

Thanks. :) I'm glad you're interested. 

​​It starts on a blah Friday evening in Chicago (you see, my husband Mike and I lived there for a few years while I went to grad school for something really white collar and grown-up-sounding.) I was on my way to my super-fancy-high-brow-deep-thinking Social History of Something-or-Other course when I had an epiphany. 

It happened when I smelled the classroom next door. 

One quick sniff of sawdust and gypsum, and nostalgia hit me like a ton of bricks. I was transported back to thousands of happy memories working with wood...of my dad working with wood...of my uncles, my grandfather...

...the room next door was under construction, and the guys working in it were happily sawing away and joking around while they made a new
place for people to gather. 

...and in that moment I realized I would give ANYTHING to go back to my blue collar roots instead of going in that other classroom to debate the finer points of the cultural ramifications of the 18th century British postal system, or whatever was planned for that evening. No offense to the big thinkers of the world - somebody's gotta do it! I admire and respect my colleagues and friends who study and research and teach so humanity can learn and grow.

I just suddenly knew that wasn't the path for me. 

See, I grew up surrounded by makers. People who dedicated their hearts and their careers to creating things for other people who would appreciate them. They built homes and furniture and countless other things, and taught me the importance of hard work and a job well done. They taught me that what mattered most were the people they were building things for. They taught me to love working with my hands. 

On that Friday evening in Chicago, I realized that I was blue collar to the soul, and for the first time, instead of feeling like that wasn't good enough, it felt like chasing a white collar career would never make me happy. After shaking my head in a cartoon-like fashion on and off for several months, Mike and I decided it was time to head back to our beloved Rustbelt, and proudly use our blue collar skills and passion to help make Ohio beautiful again in any way we could. 

I dove back into my Interior Design training and buried myself in the work of creating Rough Diamond. The result is a career I absolutely love, and a mission Mike and I are so proud to be a part of.

I hope you'll give us a chance to help you fall in love with your home, whether that means re-designing your living room, staging your listed home, or showing you the beautiful hidden gems of Ohio. 

I truly think that Ohio is incredible, and I want you to help me show the world that calling Cleveland The Mistake on the Lake was the real mistake. Ohioans are ready to be proud again, and I want to be a part of that. I'm doing it one house, one room at a time. 




                                                        Love, 

                                                        Amy 


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Me and Mike, two of
​the biggest Ohio lovers you'll ever meet.  

Me with my shiny new
​important-sounding Master's degree. 

My uncle the builder and me, age 3. 

Man, did I miss the smell of cut wood.  

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Why 'Rough Diamond'?

We chose the name Rough Diamond because we feel a strong obligation to help Ohioans understand that good design isn't just for the already polished spaces.

Interior design is about making the spaces we live in functional and beautiful, and it isn't just for mansions, heiresses, and TV shows. It's for everyone. 

So whether we're working with a polished and perfect gem of a home or a very very rough uncut one, we'll put exactly the same amount of passion and effort into polishing it up and making it shine. By the time we're done, no matter what size the home or budget may be, you'll be amazed at the final shiny-perfectly-cut-sparkly result!

Are you over the gemstone analogies yet? We may get carried away from time to time but it's only because we love what we do so much. :)